{"id":137,"date":"2006-05-11T07:30:00","date_gmt":"2006-05-11T11:30:00","guid":{"rendered":"http:\/\/www.ocularfusion.net\/?p=137"},"modified":"2022-01-02T07:39:48","modified_gmt":"2022-01-02T12:39:48","slug":"googlezon-it-begins","status":"publish","type":"post","link":"https:\/\/www.ocularfusion.net\/?p=137","title":{"rendered":"Googlezon&#8211;It Begins"},"content":{"rendered":"<p><a href=\"http:\/\/www.ocularfusion.net\/wp-content\/blogger\/googlezon.0.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"290\" height=\"99\" border=\"0\" align=\"left\" src=\"http:\/\/www.ocularfusion.net\/wp-content\/blogger\/googlezon.0.jpg\" \/><\/a><a href=\"http:\/\/www.ocularfusion.net\/?p=129\">The assimilation<\/a> has begun. Resistance is futile.<\/p>\n<p>Although <a href=\"http:\/\/www.albinoblacksheep.com\/flash\/epic\">it wasn&#8217;t supposed to happen until 2008<\/a>, I have evidence that Google and Amazon have already joined forces to create <a href=\"http:\/\/en.wikipedia.org\/wiki\/Googlezon\">Googlezon<\/a>, a platform combining Google&#8217;s superb seach engine technology with Amazon&#8217;s &#8220;social recommendation engine&#8221; and &#8220;huge commercial infrastructure.&#8221; Here&#8217;s the story:<\/p>\n<p>On Tuesday, I had one of my &#8220;40-something&#8221; brain lock moments at the office. I had a patient in the chair with early<a href=\"http:\/\/en.wikipedia.org\/wiki\/Macular_degeneration\"> macular degeneration<\/a> for whom I planned to prescribe <a href=\"http:\/\/www.bausch.com\/us\/vision\/products\/vitamins\/ocuvite.jsp\">Ocuvite <\/a>eye vitamins. The only problem was I couldn&#8217;t for the life of me remember the dosage.<a href=\"http:\/\/www.ocularfusion.net\/wp-content\/blogger\/B00012FIL8.01-AY0PPMNVK5A7I._AA274_SCLZZZZZZZ_.0.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"238\" height=\"238\" align=\"right\" src=\"http:\/\/www.ocularfusion.net\/wp-content\/blogger\/B00012FIL8.01-AY0PPMNVK5A7I._AA274_SCLZZZZZZZ_.0.jpg\" \/><\/a><\/p>\n<p>So I turned to my computer and while explaining the reason for the vitamins to the patient, quickly typed &#8220;Ocuvite&#8221; into Google and found the website, which of course provided me with the proper dosage&#8211;all in a matter of seconds.<\/p>\n<p>Yesterday, I went to Amazon to look up a book that I was interested in purchasing, and low and behold, what should I find listed at the top of the page but a &#8220;recommendation&#8221; suggesting that I purchase Ocuvite along with listings for several other &#8220;similar products.&#8221;<\/p>\n<p>Whoa. That can only mean one thing&#8211;Google ratted me out to Amazon. And that means that the two of them are talking to each other, a full two years ahead of time to boot.<!--more--><\/p>\n<p>I can only imagine the conversation taking place these days:<\/p>\n<blockquote>\n<p>Google: &#8220;Hey, Z, check out the Eyeguy! He forgot a dosage again and had to look it up. What a loser, I thought doctors were supposed to be gods and know everything.&#8221;<\/p>\n<p>Amazon: &#8220;What up, G-man?! Yeah, that&#8217;s been happening a lot since he turned forty. Say, uh, if you don&#8217;t mind me asking, what drug was it?&#8221;<\/p>\n<p>Google: &#8220;Ocuvite with Lutein. You ought to bring that one to his attention next time he wanders over your way.&#8221;<\/p>\n<p>Amazon: &#8220;Excellent idea, Goog, will do. What else has he been looking up lately?&#8221;<\/p>\n<p>Google: &#8220;Well, let&#8217;s see&#8230;baldness remedies, Nancy Grace, Spinal Tap, oh, here&#8217;s something you might be interested in, he seems to be checking out laptops a lot these days. Computers that is, not dancers.&#8221;<\/p>\n<p>Amazon: &#8220;That can only mean one thing: Mother&#8217;s Day is near and he&#8217;s thinking about getting a new computer for Eyegal. Typical guy&#8211;buy the latest electronic gizmo for your wife so that both of you can use it. What a clueless moron!<\/p>\n<p>Google: &#8220;No argument here Z!&#8221;<\/p>\n<p>Amazon: &#8220;Thanks Goog, that&#8217;s very useful information. I&#8217;ll flash a few laptops and a few other digital thing-a-ma-jigs next time he&#8217;s over here and see if he takes the bait. I might even throw up a few DVDs like King Kong and Jarhead. Heh, now there&#8217;s a couple of &#8216;chick flicks&#8217; for ya!&#8221;<\/p>\n<p>Google: &#8220;Hey, go easy on him Z! Why don&#8217;t you throw in Pride and Prejudice and Tristen and Isolde in there too&#8211;don&#8217;t make him look too bad. Hey no fair, here I am spilling all the beans and not any poop from you. Come on Zster, give it up!&#8221;<\/p>\n<p>Amazon: &#8220;All right, all right. The latest titles he&#8217;s been checking out include How Soccer Explains the World: An Unlikely Theory of Globalization, Father Joe and Da Vinci Code Decoded. Oh, and check this out. He&#8217;s been looking at this book written by some chick named <a href=\"http:\/\/www.nancyfrench.com\/White%20&#038;%20Teal%20default.html\">Nancy French<\/a> which will come out this fall. Get a load of this title: <a href=\"http:\/\/www.amazon.com\/gp\/product\/1931722889\/sr=8-1\/qid=1147350402\/ref=sr_1_1\/002-0937324-8382452?%5Fencoding=UTF8\">A Red State of Mind: How a Catfish Queen Reject Became a Liberty Belle<\/a>. Now <em>that<\/em> sounds like a real must read! Seems he&#8217;s also been looking at another one she wrote called <a href=\"http:\/\/www.amazon.com\/gp\/product\/0805419632\/qid=1147350429\/sr=1-1\/ref=sr_1_1\/002-0937324-8382452?s=books&#038;v=glance&#038;n=283155\">South Pacific Journal<\/a>. Heh, looks like we&#8217;ve got a few copies of that one in the bargain bin. Hey, wasn&#8217;t there a musical with that name?<\/p>\n<p>Google: &#8220;Yup, sounds like a clear cut case of plagiarism to me. Well, that&#8217;s all very interesting Z. Ya know, this whole Googlezon thing is working out quite nicely, don&#8217;t ya think?<\/p>\n<p>Amazon: &#8220;Indeed, G-man, indeed. They&#8217;re eating out of our hands and don&#8217;t even realize it. Pretty soon, they will be fully assimilated and become one with Googlezon.&#8221;<\/p>\n<p>Google: &#8220;That&#8217;s right, Z! And there&#8217;s absolutely nothing they can do about it because, as the Borg would say, &#8216;resistance is futile.'&#8221;<\/p>\n<p>Google and Amazon: (peals of sinister laughter)<\/p>\n<\/blockquote>\n<p>And so on and so on, like two cyberwags gossiping across a fence.<\/p>\n<p>This is no dystopian fiction. This is real, and it is happening now. Prepare to be assimilated&#8211;Googlezon has begun.\n<\/p>\n<p><!--8cba37d9341eefb78134d7c38d7661a9--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The assimilation has begun. Resistance is futile. Although it wasn&#8217;t supposed to happen until 2008, I have evidence that Google and Amazon have already joined forces to create Googlezon, a platform combining Google&#8217;s superb seach engine&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23,50],"tags":[],"class_list":["post-137","post","type-post","status-publish","format-standard","hentry","category-current-events","category-technology"],"_links":{"self":[{"href":"https:\/\/www.ocularfusion.net\/index.php?rest_route=\/wp\/v2\/posts\/137","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ocularfusion.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ocularfusion.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ocularfusion.net\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ocularfusion.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=137"}],"version-history":[{"count":1,"href":"https:\/\/www.ocularfusion.net\/index.php?rest_route=\/wp\/v2\/posts\/137\/revisions"}],"predecessor-version":[{"id":9701,"href":"https:\/\/www.ocularfusion.net\/index.php?rest_route=\/wp\/v2\/posts\/137\/revisions\/9701"}],"wp:attachment":[{"href":"https:\/\/www.ocularfusion.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=137"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ocularfusion.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=137"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ocularfusion.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=137"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}